This is how our beautiful brand was born:
'When I was pregnant with my third child, I was doing a lot of research on baby clothing and preparation for the birth: first of all, the 6 pyjamas the hospital asked for, and then, of course, cute tiny outfits for the baby's first pictures and to introduce my little nugget to family and friends.
After my baby was born, I spent every morning undressing my sleepy baby to dress him in cute day outfits.
As a result, I bothered him when I had to dress him up, he was uncomfortable in his clothes, not free to move. Not comfortable for a newborn at all. Everytime his size changed, I renewed every single clothe for the day but also for the night: a huge loss of time and money, a speed rythme and a crazy waste that did not suit me at all.
I have always felt the necessity of making life more simple so that everything goes as smooth as possible, but also with this unconditional love for esthetic, that I cannot renounce.
Then, I thought about something that would soon change everything:
Does a baby really needs to have either a dressing for the day and for the night? Can’t we just create:
‘cute and comfy apparel to wear out and sleep in ?’ … Bonjour Little was born.
Day and nigh clothing, that allows parents to change their baby whenever necessary (not necessarily in the morning), to cut in half the amount of clothes in baby's wardrobe ... life would therefore be much simpler. It was evident that this collection would need to be made of organic cotton to take care of our baby's sensitive skin and protect our lovely earth.'
Marie, the founder of Bonjour Little